Brochures

A brochure is a kind of leaflet advertisement. It plays an important role in the tourist industry as they have become one of the best ways of promoting a destination.

A brochure is a kind of leaflet advertisement . It plays an important role in the tourist industry as they have become one of the best ways of promoting a destination.

A good brochure includes the main attractions tourists will be interested in visiting and it must be attractive and eye-catching, with colourful pictures of the adverstised place and the different activities that people can do and enjoy over there. Geographical location, climate conditions, language etc can also be provided in order to help people prepare for their destination in advance.

The most common types of single-sheet brochures are the bi-fold (a single sheet printed on both sides and folded into halves) and the tri-fold (the same, but folded into thirds).
A bi-fold brochure results in four panels (two panels on each side), while a tri-fold results in six panels (three panels on each side).

Brochures are often printed using four colour process on thick gloss paper to give an impression of quality. Compared with a flyer or a handbill, a brochure usually uses higher-quality paper, more colour, and is folded.

Why don't you make a brochure in order to advertise a destination you choose ?

Places we have been to

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Job interviews (2)

Job interviews (1)

There is a lot you can do before, during and afterwards to help things go well.

When you attend an interview you are going to be asked about your educational background, work experience, skills, personal qualities etc and it will be your chance to convince your potential employer that you are the perfect candidate he or she is looking for. So, it is important to be well prepared and learn different tips and strategies that will help you succeed and get the job.

Before the interview

1. Take time to find out information about the company. Why? Because, you may be asked questions specifically related to the company and it may be easier for you to answer them if you have that information in advance.
2. As you are going to talk about yourself, about your work career etc...prepare it previously so later, you can do it in detail and accurately.Talk freely but try to be precise and concise.
3. Review typical questions you are most likely to be asked and think carefully about the answers. If you can anticipate obvious questions you can plan your answers and you will feel and sound more confident. (See link below about useful questions)
4. Make a list of questions you want to ask at the interview. If you are nervous and you will be, you may forget about them.
5. Dress formally. Don't wear casual clothes.If you look smart and well groomed it will mean that you are taking the interview seriously.
6. Check day, time and where it is. It could be awful if you went on the wrong day!
7. Arrive in good time. Try to be five or ten minutes earlier than your appointment time.
8. Just before the interview, focus your attention on your breathing, long slow deep breath should help calm down your butterflies!

During the interview

1. Good impressions are important.When you come into the room, the first impression you are going to make on the interviewer can be decisive for the rest of the interview. So, introduce yourself, shake hands firmly, and be friendly and polite. A smile to start with, can relax you and everyone else.
2. Try to stay relaxed, it´s difficult because you want to do well and be chosen for the post but you should be able to control yourself.
3. Pay atention to your body language. Body language can give the interviewer a lot of information about you. Maintain eye contact with your interviewer, don't slouch and don't fidget with your hair or jewellery!
4. Always tell the truth and be honest.This is a golden rule.
5. Be positive about youself.You might feel as if you were selling yourself. Don't worry, you are!. Remember, "sell your assets not your defects"
6. Avoid saying "yes" or "no" answers. Give reasons for your answers but go straight to the point and don't beat about the bush!
7. If you have questions to ask, this is the right moment to do it. Show that you are interested in the job.
8. Thank the interviewer for seeing you before you leave

After the interview

Learn from the interview. Be positive and if you don't get the job, think what and how you can improve the next time.

In your opinion, what are the most important points to bear in mind when attending a job interview? Leave your comments, please.

Cover Letter (2)

Cover letter (1)

The cover letter is your first opportunity to convince the employer that you are the perfect person for the post.

There are different ways and steps to write a cover letter:
Introduction
State how you learned of the post, and specify clearly the job you are applying for.
Personal information
Full name, age, main interests.
Education
Schools, Institutes, Colleges , University Degrees and Courses.
Work Experience
Identify post, enterprise, period of time , responsibilities.
References
If requested.